cabi Print and Art Direction
As Senior Graphic Designer at cabi, I am responsible for concepting and executing a wide variety of print assets including catalogues/lookbooks, magazines, magalogs, worksheets, and signage. I also plan and direct photoshoots for the seasonal Look Book campaign, as well as smaller campaigns such as New Arrivals and Extended Sizes.
Fall 2021 The Notion Magazine
ROLE: Design/Layout of "#ootd" 3-Spread Story
Spring 2022 Look Book Catalog
ROLE: Concept, Art Direction of Studio Shoot, Managed Post-Production of Images, Design/Layout of Catalog
Envelope cabi Stylists use to ship the Look Book to clients
Spring 2021 New Arrivals
ROLE: Concept, Art Direction, Managed Post-Production of Images, Design/Layout of Magalog
Fall 2021 Tastemaker Event
ROLE: Branding Design, Props Design
Brand Guide
Signage
Drink Ticket
3D Wall Design
Founder's Group Envelope Wall Design
Social Media from the Event
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